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Italy · 00:00:00
Codeable Certified Expert ยท Since 2015

Fast WordPress that converts.

Ciao, I’m Luca โ€” building and fixing websites from a small town in Italy since 2002. Speed optimization, clean architecture, measurable results.

Spoiler: scroll down to the bottom of this page and have fun ๐Ÿ‘พ

20+ Years experience
2015 Codeable expert
1000+ Completed Projects
Trusted by
// PROGRAM OF SERVICES
I focus on what I do best โ€” and that focus is the difference.
01 โ€” Build

WordPress
Development

From custom block themes to full WooCommerce builds โ€” structured, maintainable code shipped on time, with zero unnecessary bloat.

  • Theme & plugin dev
  • Custom post types & fields
  • API integrations
02 โ€” Optimize ยท most requested

Speed
Optimization

A full audit finds every bottleneck. Results typically move Core Web Vitals from red to green within one sprint โ€” better SEO, better conversion.

  • Core Web Vitals
  • Image & code optimization
  • Caching & CDN
03 โ€” Direct

Design
Direction

10+ years as a graphic designer before going full-stack. Every pixel is intentional, every layout tested for conversion.

  • Logo & brand identity
  • UI component design
  • Visual hierarchy

Real numbers, not vibes.

Every project ships with Core Web Vitals in the green and a PageSpeed score to back it up โ€” checked on real devices, not just the lab.

Tools I trust
for every build.

Carefully chosen for performance, maintainability, and long-term support. No trend-chasing โ€” just reliable tools with great track records.

Luca Ottolini Codeable Certified WordPress Expert
Codeable Certified WordPress Expert Developer

A pragmatic partner
for serious WordPress
projects.

From a small town in Italy, I help businesses launch and improve websites with strong technical structure, conversion-aware UI, and maintainable builds.

I don't do it all โ€” I focus on what I love most: WordPress development, performance, and design direction. That focus is exactly what makes the difference.

20+ Years building websites
2015 Codeable certified
100% Performance-first mindset

“His communication: Excellent. Responsiveness: Exceptional. Knowledge: Exceptional. Attitude: Fantastic.”

Michael G. ยท Codeable Client

What clients say.

“Luca was wonderful as always. I’ve used him many times. Every project runs smoothly and works perfectly.”

Elizabeth F. Codeable Client

“I’ve worked with Luca many times now. As always, he provides the highest level of professionalism and skill. He was able to create a second domain for me, “mirroring” my main site (not sure if this is the correct terminology), quickly and with excellent attention to some unexpected issues that came up. Thanks again, Luca!”

Nicola G. Codeable Client

“Knowledgeable, smart, insightful, great communication.”

Jeff U. Codeable Client

“Luca is fast, thorough, and a joy to work with. Highly recommend!”

Zachary W. Codeable Client

“Luca is super great to deal with, responsive, communicative and design implementation is right on target with the brief.”

John M. Codeable Client

“I would give Luca 10 stars if I could. He is literally one of the best providers I’ve ever had the pleasure of working with in any field – web development or otherwise. From start to finish, Luca went above and beyond in all categories. His communication: Excellent. Clear and thorough. Highly detailed when appropriate; […]”

Michael G. Codeable Client

“Luca is very talented, incredibly responsive and an absolute pleasure to work with. Highly recommend!”

Zachary W. Codeable Client

“Luca worked well with me. I had some scheduling/life issues impact how responsive I was with him. He was gracious and patient until I could give him the answers he needed. I will want to work with him in the future as I have additional site needs.”

Robert W. Codeable Client

“Luca is very thorough, talented and fast!!! Highly recommend.”

Zachary W. Codeable Client

“Luca is very talented and extremely responsive and efficient. Highly recommend.”

Zachary W. Codeable Client

“I have used Luca for past projects. He is always very professional and keeps me updated. His work is impeccable. I always request him for any work I need and I have never been disappointed.”

Lesa M. Codeable Client

“Amazing results. Speedy, efficient, and takes time to explain everything.”

Olivia G. Codeable Client

Ready to elevate your WordPress site?

Fast, clean, conversion-focused. Let's build something great together.

Start a project

“Luca was wonderful as always. I’ve used him many times. Every project runs smoothly and works perfectly.”

Elizabeth F. Codeable Client

“I’ve worked with Luca many times now. As always, he provides the highest level of professionalism and skill. He was able to create a second domain for me, “mirroring” my main site (not sure if this is the correct terminology), quickly and with excellent attention to some unexpected issues that came up. Thanks again, Luca!”

Nicola G. Codeable Client

“Knowledgeable, smart, insightful, great communication.”

Jeff U. Codeable Client

“Luca is fast, thorough, and a joy to work with. Highly recommend!”

Zachary W. Codeable Client

“Luca is super great to deal with, responsive, communicative and design implementation is right on target with the brief.”

John M. Codeable Client

“I would give Luca 10 stars if I could. He is literally one of the best providers I’ve ever had the pleasure of working with in any field – web development or otherwise. From start to finish, Luca went above and beyond in all categories. His communication: Excellent. Clear and thorough. Highly detailed when appropriate; […]”

Michael G. Codeable Client

“Luca is very talented, incredibly responsive and an absolute pleasure to work with. Highly recommend!”

Zachary W. Codeable Client

“Luca worked well with me. I had some scheduling/life issues impact how responsive I was with him. He was gracious and patient until I could give him the answers he needed. I will want to work with him in the future as I have additional site needs.”

Robert W. Codeable Client

“Luca is very thorough, talented and fast!!! Highly recommend.”

Zachary W. Codeable Client

“Luca is very talented and extremely responsive and efficient. Highly recommend.”

Zachary W. Codeable Client

“I have used Luca for past projects. He is always very professional and keeps me updated. His work is impeccable. I always request him for any work I need and I have never been disappointed.”

Lesa M. Codeable Client

“Amazing results. Speedy, efficient, and takes time to explain everything.”

Olivia G. Codeable Client

Ready to elevate your WordPress site?

Fast, clean, conversion-focused. Let's build something great together.

Start a project